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Internet Marketing

The Importance...

The priority at IND is to fully exploit the advantages of opening your doors to the internet. First and foremost, your website should support your business and marketing plans. It should open new possibilities and create a foundation for existing ideas. We are confident that our experience and real life capabilities will employ a solution that saves you time and money while effectively communicating your message.

Essential Elements...

IND will make a detailed assessment as to the potential that each key component holds. Through this, we can put the most effort into the areas that need the biggest boost. The 5 most important elements are:

C o n t e n t  &  C l a r i t y . . .

The actual words on the screen are the most important part of the project. If you have a beautiful, clearly organized site that has no meaning or purpose, you will not attract many visitors. The content has to flow in harmony with the layout and attract readers to continue exploring.

T h e  U s e r  I n t e r f a c e . . .

This is the most vivid and interesting part of the webpage. Combining the content with the graphics and page design is a delicate art. The layout is what users see first when arriving at your page, so it must make a lasting impression on them. Navigating throughout the site must be natural and not interfere with the page content.

P u b l i s h i n g . . .

In order for your site to be publicly available it must be hosted on someone's computer that is connected constantly to the internet. Be assured you may choose any hosting provider you want, but IND's prices and service are hard to beat.

G l o b a l  M a r k e t i n g . . .

If potential visitors don't know about your site, they're not going to visit. Therefore, a critical component in our overall strategy is to advertise your webpages. One of the most popular ways to increase visitor your visitor stream is to submit your address to search engines (ex: Alta Vista) and Directories (ex: Yahoo). You can also try "linking" your site to other similar ones.

M a i n t e n a n c e . . .

Everyone dislikes viewing an out-of-date internet site. It is important to keep the information on the page as new as possible, as well as the mechanics behind it. We assure you that your site can always be updated in the future. Unlike a printed brochure, you can always rewrite the original.

Past Work...

IND has designed a number of high profile websites for leading companies and organizations. In the interest of privacy, please contact us for a list of past work.

Interested?


Are you interested in a high impact website from IND? Contact Us and we will get back to you as quickly as possible, get an estimate online, or you may give us a call at (573) 761-0675 for more information.

In general, brand new websites that require structuring, layout, and graphics have a $600 base price. Optional Photodisc stock photography, external resource management, and search engine listings will incur additional charges. Makeovers to existing websites or pages created with prebuilt graphics (FrontPage themes) cost on average $35 per HTML page. Advanced features like database integration, online ordering, flash animations, etc. can be integrated on a per feature basis. Prices are negotiable and project pricing is available, just ask our representative for more information.